Podcast
Episode 35: Building Customer-Focused IoT Applications Easier with Charlie Key, Co-founder, and CEO of Losant
August 4, 2022
20 minutes
In this episode of Over the Air – IoT, Connected Devices, & the Journey, Ryan Prosser, CEO of Very, is joined by Charlie Key, Co-Founder, and CEO of Losant, an IoT software platform that makes it easy to build and go to market with enterprise IoT products and solutions.
They cover:
- What makes Losant unique?
- Finding product market fit
- Funneling into a large enterprise
- Sales mistakes and lessons
- Building trust in sales
- Understanding true marketing
- How should marketing and sales interact?
- Building the right IoT marketing strategy
- Losant’s short, medium, and long-term goals
- IoT and data
- Focusing on AI and ML
Charlie has spent his entire career working in the software and technology space. During this time, he started 3 companies and built dozens of software products and enterprise web applications.
About the Show
“Over the Air” is a podcast that features unfiltered conversations with executives about their IoT journeys. We cover the mistakes they made, the lessons they learned, and what they wished they’d known when they started. In each episode of Over the Air, our expert guests share their insights and stories you won’t hear anywhere else.
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DISCOVER MORE INSIGHTS: Find out how Very helped Tattlebox improve their product-market fit with rapid IoT prototyping.
Hosted by: Ryan Prosser
CEO at Very
As Very's CEO, Ryan collaborates daily with product, sales, and marketing to deliver the IoT solutions our clients look for. He is also a champion for our culture, fostering transparency and efficiency across our distributed team.
